The meaning behind the cost: equipment

HSQ has recently been asked why we don’t purchase equipment.

By Major Eleven (Own work) [CC BY-SA 3.0 ( or GFDL (], via Wikimedia Commons

By Major Eleven (Own work) [CC BY-SA 3.0 ( or GFDL (], via Wikimedia Commons

We took the decision when we started not to buy any video or photographic equipment for a variety of reasons.

Firstly each and every project is unique. We felt that if we bought some pieces of equipment then we would be unable to adequately adapt to different projects. We strive for customer satisfaction and giving the client what they want is our number one goal.  If the client has told us what they want and we cannot provide it, then it is a big blow for us.  

Secondly, we provide cost effective video and photo solutions to the client. Each client sets a budget and we work around it. If we used Hollywood style camera systems for every project then we may go over the client’s budget. We do not wish to burden the client with this cost.

We want to use the most up-to-date equipment. We pride ourselves here at HSQ with using the latest and greatest video and photo equipment.

Ultimately, our equipment strategy is to adapt to your needs in a cost effective and timely manner, using the best available equipment for the project. 

Posted by Adam Smith.